Category Archives: Business Operations

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Smashing the Myth of the Press Release

To get great publicity for your business, all you need to do is send out a press release and wait for the media to start calling, right? Wrong! This article tells you what you REALLY need to know and do. Continue reading

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How to Create a High-Impact Sales Letter — FAST!

A sales letter can be a powerful tool — if it’s done right. Here are some tips from a master salesman to make your sales letters better and get them done faster. Continue reading

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Saying NO to Good Opportunities!

Say no to good opportunities? That’s crazy, right? Maybe not! This article explains why and when it can be not just a good idea, but crucial to your business growth. Continue reading

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Masters Course: NetWriting

There’s more to effective writing for online sales than just writing good sales copy. You need to know how to PREsell your visitors to maximize your sales. This free e-book will teach you all you need to know. Continue reading

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Masters Course: Make Your Price Sell

Setting the price for your product or service is one of the most important — and most nerve-wracking — decisions you will make for your business. This free e-book will guide you to setting the perfect price. Continue reading

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How to Create Successful Advertising Copy

Seven tips to help you write more successful advertising copy. Continue reading

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Tips for a Successful Trade Show

Are you planning to display at a trade show? Here are a few tips to help make your appearance more successful. Continue reading

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Promote Your Local Business Using Traditional Media

When you set out to promote your local business, even if you primarily do business online, don’t overlook traditional media such as radio, newspapers and TV. Continue reading

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Your secret weapon — contests!

Here’s a great idea to drive traffic to your web site. Hold a contest! This article will teach you how to do it the right way. Continue reading

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Increase Sales with these 5 Buying Stimulators

Incorporate these five buying stimulators when writing your web site and advertising copy, and watch your sales grow! Continue reading

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